Associate Designer
Atlanta, Georgia, US
Job ID: 5452
Location: Atlanta
Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.
Summary:
The Associate Designer is a creative thinker who understands business needs and translates those needs into creative solutions for packaging, eCommerce, retail, POP, brand identity, merchandising & collateral across the diverse portfolio of Newell Brands. Our designers are empowered to research new ideas, generate sketches, visualize concepts and communicate clear design intent through compelling design solutions. This role collaborates as part of a strong team to develop world class graphic design that resonates with consumers/customers and builds lasting brand equity across our portfolio.
Responsibilities:
- Create design solutions that support brand strategy, initiatives, objectives and goals through best-in-class design solutions.
- Participate in brainstorming sessions with creative design team, in order to generate creative ideas.
- Effectively present creative concepts to internal teams, with thoughtful rationale.
- Maintain knowledge of creative marketing trends and best practices. Participate in training sessions on AI tools and continuously develop skills to leverage these tools effectively.
- Build omni-channel assets and content for print and digital channels (including website and emails) leveraging AI and digital twins for faster production and effects.
- Understand provided creative briefs to ensure information is understood and actionable prior to executing design work.
- Execute and apply brand style guide elements, including logo, product branding, typography, packaging, photography and activation materials, ensuring consistency with brand positioning.
- Prepare final assets according to specific print production guidelines at high levels of accuracy, efficiency and replication.
- Utilizes and automates designs with AI tools – Text to image, image to image, and image to 3D software, and scripted automations.
- Collaborate with peers to learn best design practices. Work with copywriters, user experience experts to create supporting graphics for content experiences
- Participate in initiatives to streamline & improve creative processes.
Qualifications:
- University degree or college diploma in graphic design, art or related field. Bachelor’s degree preferred.
- 0-3 years of professional experience in a creative/graphic design position, and/or executing digital commercial assets for email, websites, and social media
- Working knowledge of Adobe Creative Suite including Photoshop, Illustrator, and After Effects
- Familiarity with asset production from 3D modeling tools: Adobe Substance suite, Keyshot, etc.
- Familiarity with design workflows utilizing Generative AI tools: e.g. Firefly, ChatGPT, Midjourney, etc.
- Knowledge of brand and asset management via Adobe Libraries, Adobe Express, and Adobe Experience Manager a plus
- Highly detail-oriented.
- Passionate about design and knowledgeable about the industry, trends, and marketplace.
- Strong written, verbal, visual communication, and presentation skills.
- Pragmatic with excellent problem solving and decision-making skills.
- Strong interpersonal skills with ability to:
- Demonstrate passion for a brand
- Drive consensus, foster creative collaboration. Team player with enthusiasm.
- Work directly with design partners in a fast-paced, high-volume environment.
- Strong time management skills. Demonstrates a high degree of flexibility within tight deadlines.
- Basic knowledge of HTML, CSS, basic principles of UX/UI
- Hands-on understanding of front-end development and responsive design preferred
- Video editing/motion graphics, or 3D modeling experience a plus
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.