Associate Manager, Marketing Operations

Job ID: 15479 

Alternate Locations:  

Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day. 

Summary

• As the Marketing Operations Associate Manager for the Learning & Development business at Newell Brands, you will lead the execution and continuous improvement of processes that support the Learning & Development (L&D) segment (Writing brands such as Sharpie, Paper Mate, Elmer’s, EXPO, and Mr. Sketch.  Baby brands like Graco, Nuk, and Baby Jogger). You are a key strategic partner and operations lead in support of the Brand Marketing teams in all day-to-day needs and key business initiatives.
• As a result, you will have an agile secondary involvement across multiple other teams such as Supply Chain, Design, Sales, Sales Ops, Display Ops, MD&P, Finance, Procurement, Digital Marketing, and R&D.
• In this role, you are a crucial hub, managing complex workflows, owning vendor relationships, transforming process gaps, simplifying communications, and ensuring the seamless delivery of all brand initiatives.

Core Responsibilities 

Sample Management

• Own end-to-end management of product sample logistics for brand campaigns, trade shows, internal reviews, sales meetings, social influencer requests, and special events.
• Place orders in Salesforce as requested.
• Lead communication with cross-functional teams on all sample requests.
• Own and maintain sample tracker document to ensure constant organization, detailed accuracy, tracking updates, and timely fulfillment of all sample requests.
• Evaluate and improve sample request processes to reduce order issues.
• Problem-solve issues that inevitably arise with occasional order logistics.

Cross-Functional Leadership

• Facilitate and lead regular meetings as needed/requested with cross-functional partners to drive alignment on milestones, opportunities, and deadlines.
• Provide project oversight and accountability tracking for Marketing Operations deliverables across teams (decks, updates).

Campaign Support

• Act as primary liaison with brand on executional elements of influencer and consumer review campaigns (e.g., Bazaarvoice).
• Strategically monitor vendor performance with timely communication with brand to drive successful product launches.
• Provide integral support for new item setup (PIM system), including formatting of product hierarchy to reflect ever-changing brand restructuring.

Event Marketing

• Lead the coordination of event marketing operations and asset readiness in collaboration with other Marketing Operations teammates and in partnership with Brand teams.
• Includes a broad range of activities such as ideating booth design, booth setup/teardown, onsite booth activation, managing graphic designers, interacting with prospective vendors and/or hotels, assisting with cost estimates and budget, leading brainstorms, presentation facilitation assistance, managing video monitor displays, and many other ad hoc requests.

SKU Data and SKU Rationalization Support

• Manage monthly update of key sales data into brand product portfolios (via Excel).

• Support SKU rationalization discussions and provide assistance as requested in streamlining workflow.

Team Support & Coverage

• Serve as a backup for the Manager and other Marketing Operations team members when needed.
• Lead special projects and pilot initiatives aimed at process optimization and operational efficiency.

Qualifications: 

• Bachelor’s degree in marketing or relevant field or proven work experience in a similar role.  
• Understanding of retail, supply chain, marketing, event marketing, and/or promotions all preferred.
• Positive “can do” attitude and proactive problem solver. 
• Ability to manage multiple tasks, projects and stakeholders simultaneously. 
• Strong computer skills with ability to learn new software quickly.  Excel superuser a nice to have.
• Organization and prioritization ability; set deadlines and manage resources efficiently. 
• High attention to detail and comfortable around data.
• Interest in growing AI business tools to streamline processes
• Excellent verbal and written skills; cross-functional communication across teams and leadership.
• Passion for the Writing and/or Baby product portfolios at Newell Brands is a huge plus!
• 15% travel required and ability to handle boxes over 50lbs sometimes needed.

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.