Sr. Category Manager

Job ID: 9026 

Alternate Locations:  

Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action: Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.

Job Summary:

The Senior Category Manager will act as Walmart’s category expert by providing best in class category and shopper insights and actionable go-to-market recommendations. This individual will analyze multiple data sources, identify business insights, and recommend solutions that drive profitable category growth for Newell’s Learning and Development (L&D) business.

In addition to category leadership responsibilities, this role includes managing and developing a team of two sales analysts.  The Senior Category Manager will coach, mentor, and build analytical capability within the team to support business objectives and elevate the category management function.

In this non-NDA position, the individual will work closely with the Walmart merchant team and Newell sales team to develop and grow total category sales by leveraging syndicated data, shopper and consumer insights, category, and industry trends. This position works as a strategic thought leader, imparting knowledge of the category and shopper to drive profitable business results.

Responsibilities:

Leadership & Team Management

• Lead, coach, and develop two Sales Analysts to enhance analytical, storytelling, and strategic thinking capabilities.
• Prioritize and delegate workload effectively, ensuring high-quality, timely delivery of insights and reporting.
• Foster a collaborative and growth-oriented environment that encourages innovation, continuous learning, and professional development.
• Provide ongoing feedback and performance coaching aligned with Newell’s leadership values.

Category Management & Insights

• Act as the subject matter expert for Walmart and the L&D category, providing thought leadership and guidance to both internal stakeholders and external customer partners.
• Serve as the expert on the use of syndicated and shopper data to inform decision-making and identify growth opportunities.
• Generate weekly, monthly, and ad hoc reporting to provide actionable insights that drive profitable category growth.
• Influence joint business planning by leveraging business drivers and cross-functional learnings (Category Development, Consumer Insight, Sales Planning, etc.).
• Lead assortment, shelving, and merchandising recommendations to support the Walmart line review process.
• Monitor omnichannel trends and shopper behaviors (e.g., site-to-store, store-to-site) to identify new opportunities.
• Develop and deliver compelling presentations to internal leadership and Walmart stakeholders (e.g., business reviews, line reviews, deep dives, etc.).

Key Qualifications:

• Bachelor’s Degree preferred (emphasis in business/marketing or related field)
• 7+ years of experience in Category Management, Shopper Insights, or related fields within leading CPG company. 
• 5+ years’ experience in category management supporting Walmart
• Previous people management experience is strongly preferred, with proven ability to develop talent and lead a high-performing team.
• Strong understanding of category management principles, tools and processes
• Ability to build strong sustainable working relationships with the customer, and cross-functionally within Newell (Sales, Marketing and Insights)
• Advanced analytical and storytelling skills with proficiency in Excel, PowerPoint, and syndicated data platforms (Circana, Nielsen, Numerator)
• Experience analyzing retailer data and presenting insights to senior leadership (Scintilla experience required)
• Strategic thinker with the ability to manage multiple projects, influence cross-functional teams, and drive action.
• Excellent communication, presentation and organizational skills

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.