Brand Marketing Manager - Parker, Waterman
London, England, GB
Job ID: 7556
Alternate Locations: United Kingdom-England-London
Brand Marketing Manager – Parker, Waterman
Location: London (Hammersmith), UK
Reports to: Director, Brand Marketing
Contract type: Fixed-term (6 months)
Your Role & Team in a Nutshell
As a Brand Marketing Manager, you will play a pivotal role in executing brand communication strategies for our Parker and Waterman brands, with the goal of boosting consumer demand and expanding market share in Europe and Asia. Your role involves the development and implementation of communication toolkits as part of the broader brand innovation and communication plan. You'll be part of a six-person team based in our London office.
We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities:
Creative Asset Development
- Lead the end-to-end production of brand assets including photography, print advertisements, video content, and written copy.
- Develop clear and comprehensive creative briefs for internal and external partners (agencies, production teams, writers).
- Coordinate photoshoots and video productions — managing logistics such as shot lists, talent selection, styling, locations, and production schedules.
- Ensure all creative outputs reflect brand guidelines, tone of voice, and visual identity standards.
- Review and approve all assets to maintain high-quality execution and consistency across channels and touchpoints.
Project & Stakeholder Management
- Manage project timelines, budgets, and milestones to ensure on-time, on-brand, and within-scope delivery of all creative assets.
- Serve as the primary liaison between brand marketing, creative agencies, and cross-functional teams (e.g. digital, regional marketing)
- Align asset creation with broader brand communication strategies and campaign goals.
Asset Deployment & Distribution
- Organize, tag, and upload final assets into brand content management systems or digital asset management platforms.
- Package and distribute content for use across global/local markets and cross-functional teams (e.g., sales, eCommerce, local marketing).
- Provide toolkits and guidance to local teams for asset adaptation and deployment.
What You’ll Need
Minimum:
- Demonstrated experience in brand development or brand activation roles
- Ability to translate marketing objectives into strategies and plans.
- Strong project management skills; experience managing complex projects with extensive lead times
- Experience with new product launches, from concept to market success.
- Proficient in MS Excel, PowerPoint, Outlook, and Teams.
Your advantage:
- Self-starter who can exercise independent judgement and decision-making skills
- Clear and effective communication skills, both written and verbal.
- Proactive and confident working independently on business priorities as well as collaborating with multicultural and cross-functional teams.
- Proven track record of building relationships with internal and external partners across various integrated marketing initiatives
- Problem-solving aptitude.
What You Gain
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few.
Join us and benefit from:
- Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.)
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development
- Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices
- Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others
- Employee Referral Program – an opportunity to get a bonus
- Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyond
- Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work
- Access to Employee Resource Groups that foster an inclusive culture
- Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership
Are you interested?
If so, please click on “Apply Now” on this site and upload your CV.
If your application is shortlisted, our recruiter will invite you for an initial phone interview.
By submitting your CV you acknowledge having read Newell Brands’ Privacy Statement for Job Applicants available at https://privacy.newellbrands.com/job-applicant/ If you wish to be considered also for other suitable positions with the company, please explicitly indicate so on your CV/motivation letter.
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