Regional Marketing Manager - Breville
Manchester, Cheshire, GB
Job ID: 8708
Location: Manchester, UK
Reports to: Director, Brand Management,
Contract type: Permanent
Your Role & Team in a Nutshell
As a Manager, Regional Marketing, you will be working within EMEA Regional Marketing team to deliver on aligned brand strategies and priorities for Newell Brands – building consumer demand and market share, grounded in deep consumer, product, and market understanding. You will be also developing regional brand, category and pricing strategy, product portfolio management and brand communication plans, overseen by direct managers.
We will help you achieve your goals and develop by providing regular feedback and access to online training courses.
Your Key Responsibilities:
Product Development:
- effectively create and present robust business cases through an innovation and gate-keeping process for regional product needs,
- lead life cycle management across the portfolio balancing rhythm of entering or exiting product classes or SKUs and extending life cycles,
- tracks innovation funnel sufficiency and execution,
Brand Communication:
- lead regionalization of annual brand planning process to adapt global brand strategies and set A&P priorities and execution guidelines for country specific/in-market activation teams
- lead regional asset management, ensuring timely and correct availability on asset platforms,
Pricing:
- analyze shopper insights and market data to recommend pricing objectives, strategies, and guardrails for key SKUs or categories,
- apply price modelling information to manage price
- utilize product, pack configurations and brand architecture to exploit price ladder,
What You’ll Need
Minimum:
- University Degree, preferably in a Marketing related field
- Proven experience in marketing within marketing function
- Experience of building commercial business cases; able to navigate a P&L,
- Experience working with insights and data in order to diagnose performance drivers and translate insights into marketing plans,
- Successfully launched new products and managed a product portfolio,
Your advantage:
- Experience of working in a global organization, in a matrix environment
- Thrives in a team environment,
- Excellent time & budget management skills,
- Excellent analytical, communication and presentation skills.
What You Gain
Newell Brands has a strong footprint in the EMEA region, with several thousand employees spread over many corporate offices and manufacturing facilities. You might recognise some of our iconic brands, like Parker, Sistema, Spontex, Crockpot, NUK, Coleman, and Yankee Candle, to name a few.
Join us and benefit from:
- Hybrid working system,
- Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development
- Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices
- Discounts on some of our products from brands Parker, DYMO, Sharpie, Contigo, and others
- Employee Referral Program – an opportunity to get a bonus
- Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyond
- Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work
- Access to Employee Resource Groups that foster an inclusive culture
- Core Values: Integrity, Teamwork, Passion for Winning, Ownership, Leadership
Are you interested?
If so, please click on “Apply Now” on this site and upload your CV.
If your application is shortlisted, our recruiter will invite you for an initial phone interview.
By submitting your CV you acknowledge having read Newell Brands’ Privacy Statement for Job Applicants available at https://privacy.newellbrands.com/job-applicant/ If you wish to be considered also for other suitable positions with the company, please explicitly indicate so on your CV/motivation letter.